Loring Wine Company
Boutique
Limited Production
Loring Wine Company, founded by Pinot Noir enthusiast Brian Loring, was born from his passion for exceptional California Pinot Noir. Brian's interest began in a Hollywood wine shop, exploring renowned Burgundy producers. After stumbling upon Calera, he was inspired to create his own California Pinot Noir. The pivotal moment came during the '97 crush at Cottonwood Canyon, where he learned winemaking intricacies from Norm Beko. This marked the birth of Loring Wine Company. Brian's winemaking philosophy centers on vineyard quality, trusting growers who share his Pinot Freak dedication. Fruit-focused, he emphasizes minimal intervention, allowing the vineyard's essence to shine. Loring Wine Company represents a personal homage to Josh Jensen and the transformative power of exceptional grapes.
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Loring Wine Company’s “Cooper Jaxon” Pinot Noir Gets Spotlight in AMC Series 'Cooper’s Bar' - The Santa Barbara Independent
A Santa Barbara County winemaker’s pinot noir has a starring role in a new digital short-form series, “Cooper’s Bar,” currently
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